AI Insights · Timothy · July 2022
Top 5 Wellness Apps on iOS in Brazil: Q2 2022
Explore the performance of the top 5 wellness apps on iOS in Brazil during Q2 2022, including trends in downloads, revenue, and active users.
In the second quarter of 2022, the wellness app market on iOS in Brazil showcased noteworthy trends. Here’s a detailed look at the performance of the top 5 wellness apps during this period, based on data from Sensor Tower.
Meditopia: AI, Meditation saw a steady revenue increase early in the quarter, peaking at around $21.9K in mid-April. Weekly downloads were fairly stable, with a minor dip in late May, reaching a high of about 6.9K in the last week of April. The app maintained a consistent number of weekly active users, fluctuating slightly but averaging around 61K to 68K.
Calm experienced a peak in weekly revenue in mid-April with approximately $15.8K, followed by a gradual decline to about $9.6K by the end of June. Weekly downloads were highest in early April at around 11.3K, but saw a significant drop to around 3.8K by the end of June. Active users remained relatively stable, averaging around 60K throughout the quarter.
Headspace: Sleep & Meditation demonstrated a notable increase in weekly revenue, peaking at approximately $9.3K in early May. Weekly downloads were highest at the beginning of May with about 1.1K, but saw a decline to around 178 by the end of June. The app's active users showed a slight downward trend, averaging around 4.6K to 4K.
ShutEye®: Sleep Tracker, Sound saw significant growth in weekly revenue, peaking at about $8.1K in early May. Weekly downloads hit their highest at the end of April with about 30.8K, and active users peaked at around 34.7K during the same period. However, both metrics showed a decline towards the end of the quarter.
Sleep Cycle - Tracker & Sounds experienced a steady revenue increase, peaking at around $4.9K in mid-June. Weekly downloads fluctuated, with a notable peak of around 2.2K in mid-June. Active users showed a gradual increase, peaking at about 32.4K in mid-June.
For more detailed insights and trends, visit Sensor Tower.